Andre 3000 Stuns in Tretorn Fall Campaign
A couple of months ago, Tretorn announced Andre 3000 as the brands newest creative director and face of their fall campaign. The Swedish global brand is celebrating 50 years of the Nylite sneaker. Collaborating with numerous influencers, Tretorn allows these individuals to add their own personal spin to the blank canvas. Of course; the rap legend, music producer and style icon brought his own unique, and afrocentric flair to the campaign. Out now, the collection consists of metallic and velvet designs in simplistic, and vibrant colour schemes. There is no doubt, this will appeal to millennials and generate sales.
Are you intrigued by what you see? Then click here for more on the collection.